Tag Archives: Latino entrepreneur

Are You Effectively Reaching Skeptical Latinos with Your Green Marketing?

In a recent Huffington Post article, I explored the implications of a Cone Communications study when marketing to various Latino market segments. I’d love to hear comments, especially from those actively marketing green products, services, organizations to different U.S. Latino … Continue reading

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Getting to Hispanicize 2012 to Spotlight Latino Innovators in the Green Economy

Why do I want to go to Miami in April for Hispanicize 2012?  Obviously, to connect with  fellow Latina Mom Bloggers and to bring the stories  of Latino green innovators that I’ve been writing (and presenting to live audiences), to … Continue reading

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A Very Public Tribute to a Pioneering Green Business Couple as They Retire

One of my greatest joys of being a contributor to The Huffington Post is when I can  showcase Latino entrepreneurs to mainstream audiences.  We have some amazing entrepreneurial tales to tell. It’s my joy and privilege to do so! Here … Continue reading

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Launch Day at Stanford

It’s been a few days since this baby was debuted at Stanford, at the Second Annual Silicon Valley Latino Leadership Summit. I am still processing the amazing events of the day, the new connections made and the new friends that … Continue reading

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First major article in Spanish featuring book and its stars

A few weeks back I received a phone call from Arturo Varela, a journalist from Philadelphia. He was looking to do a feature story profiling Latinos leading green businesses for his paper Al Dia. Imagine his delight when he discovered … Continue reading

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The Two by 2020 Mentoring Challenge

It came to me tonight on an airplane, the answer to the “What can each of us do?” question about improving today’s dismal higher education levels of American Latinos. The need for ALL college-educated Americans to understand the gravity of … Continue reading

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About that distribution quandary

I was asked today by a friend on Facebook “What did you end up deciding on the book distribution quandary?” Here’s the answer, in short form: I said no to the national book distributor that wanted to sign my title. … Continue reading

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The first signed copy of my book goes to

….truck driver Otis who delivered half of my books today to our storage facility. See, we have such tremendous entrepreneurial spirit in this country –you just have to slow down and talk to people to learn that. As he unloaded … Continue reading

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Spotlight on a Future Environmental Entrepreneur

When I spoke at Texas State University – San Marcos a few weeks ago, I met Janet Hale, J.D., Senior Lecturer in the Department of Finance and Economics. She is also the sponsor of the Net Impact Student Organization. Janet … Continue reading

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Latinnovating Stars Shining Brightly

It’s a wonderful thing when the people you’ve interviewed for a book get written up here and there. The ten entrepreneurs, innovators and change agents who star in Latinnovating are showing up more and more in the mainstream blog-sphere and … Continue reading

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