Pick My Brain about Publishing and Becoming a Speaker
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Tag Archives: sustainable business
She Leads through Sustainable Branding
Last week, I posted a piece at The Huffington Post titled “Sustainability Leadership through Branding: A Woman and a Community of 50,000.” Due to the constraints of word counts, I had to truncate the piece. Below is the complete article … Continue reading
Are You Effectively Reaching Skeptical Latinos with Your Green Marketing?
In a recent Huffington Post article, I explored the implications of a Cone Communications study when marketing to various Latino market segments. I’d love to hear comments, especially from those actively marketing green products, services, organizations to different U.S. Latino … Continue reading
Getting to Hispanicize 2012 to Spotlight Latino Innovators in the Green Economy
Why do I want to go to Miami in April for Hispanicize 2012? Obviously, to connect with fellow Latina Mom Bloggers and to bring the stories of Latino green innovators that I’ve been writing (and presenting to live audiences), to … Continue reading
Posted in Uncategorized
Tagged entrepreneurship, green economy, green entrepreneurs, green jobs, green Latino, Hispanic, innovation, Latina, Latina entrepreneur, Latina leader, Latinnovating, Latino authors, Latino entrepreneur, Latino leader, Latinos in green, leadership in green, mentor, minority entrepreneur, sustainable business
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The Buzz around Latinnovating is Building
I finally had a quiet day to reflect on achieving the milestone of publishing and launching my first book. The members of my publishing team at Thrive Publishing took me out to dinner recently to celebrate. One of them reminded … Continue reading
Launch Day at Stanford
It’s been a few days since this baby was debuted at Stanford, at the Second Annual Silicon Valley Latino Leadership Summit. I am still processing the amazing events of the day, the new connections made and the new friends that … Continue reading
First major article in Spanish featuring book and its stars
A few weeks back I received a phone call from Arturo Varela, a journalist from Philadelphia. He was looking to do a feature story profiling Latinos leading green businesses for his paper Al Dia. Imagine his delight when he discovered … Continue reading
Posted in Uncategorized
Tagged entrepreneurship, green economy, green entrepreneurs, green jobs, green printer, innovation, Latina entrepreneur, Latina leader, Latinnovating, Latino entrepreneur, Latino leader, Latinos in green, leadership in green, minority entrepreneur, Salazar Packaging, sustainable business, sustainable packaging
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About that distribution quandary
I was asked today by a friend on Facebook “What did you end up deciding on the book distribution quandary?” Here’s the answer, in short form: I said no to the national book distributor that wanted to sign my title. … Continue reading
Blogging in Spanish for the Natural Resources Defense Council
In December I had a meeting at NRDC’s San Francisco headquarters with Adrianna Quintero, Director of Latino Outreach. I shared some of the stories about the environmental entrepreneurs from Latinnovating; she immediately recognized their uniqueness and potential impact. She graciously … Continue reading
Latinnovating, the Video Trailer
How do you summarize the vision, audience and objective of a love-driven book project that’s taken almost two years to complete? Make a video trailer of course! In just about a minute and a half, you’ll understand why I wrote … Continue reading
Want to be Present for the Book Launch at Stanford University?
Early bird registration for the May 14th 2011 Silicon Valley Latino Leadership Summit (SVLLS) has opened and runs through January 21st. I will present just after lunch and SVLLS visionary and founder Frank Carbajal has graciously scheduled a book browsing/signing … Continue reading